This TETRA project, supported by the Innovation & Entrepreneurship Agency will apply the knowledge acquired around Generative AI to the creative industry. Situation With the rise of Generative A...
source: IStockPhoto Data is of crucial importance in today's marketing landscape. Studies show that data-driven marketing decisions are generally more effective than intuition-driven decisions. In ...
Laura Herrewijn (PhD in the Social Sciences: Communication Sciences) is researcher at the AP University of Applied Sciences and Arts Antwerp and guest professor at the University of Antwerp. Her ex...
Digitalisation and the explosive growth of social media have led to an explosion in the possibilities for companies to use video. Via various channels and in various forms, they deploy video for inter...
Problem Outline For the visual design sector, the emergence of generative Artificial Intelligence (AI) is just as profound as the introduction of Photoshop and 3D animation. For small design agenci...
Nadia Vissers is the Director of the European Journalism Training Association, which groups more than 75 journalism centres, schools and universities from about 30 countries across Europe with the mai...
Studies show that the current generation of young people spend less time consuming news than previous generations. In addition, they appear to consume news mainly 'for free' via digital and social med...
The wave of digitalisation has major consequences for the interaction of companies with their external environment. Digital applications are used to personalise and optimise services. Within this proj...
An investigation into typography in Virtual Reality. ...
Hiram Bollaert is a lecturer and a researcher at the AP University College Antwerp. He obtained a Master degree in mathematics from the University of Antwerp. After having taught mathematics, statisti...
